Crowd Control

The Unifying DMP
Collect Anywhere. Use Everywhere.

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Audience Targeting

Maximize value for your advertisers and audience.

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Gain Unique Insights

Gather intelligence to shape your content and marketing.

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Earn New Revenue

Enter the data marketplace and create a new revenue stream.

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Optimize Content

Match content with visitor interests to increase engagement and brand loyalty.

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Crowd Syndicate ™

Powering the Seamless Exchange of Data Between Participating Lotame Clients

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Crowd Control: Lotame's Unifying DMP

Lotame empowers innovative publishers, marketers, and networks to unlock the full value of their audience data with our unifying data management platform, Crowd Control. Innovative customers who use Crowd Control make smarter data decisions and increase the ROI of their data assets.

Crowd Control, the most feature-rich data management platform in the industry, allows publishers, marketers and networks to organize and understand their audience from any source in order to most effectively target them through online advertising. With a user-interface widely regarded as the most intuitive and feature-rich technology in the industry, Crowd Control enables publishers and marketers to monetize audience data and reach the most engaged audience for online marketing campaigns.

Looking for more reasons why Crowd Control is the industry-leading data management platform? See why our clients love working with us, or check out the Lotame blog for more insight

Latest News

Lotame Solutions, Inc., the global leader in unifying data management, today announced it has appointed Kevin Kohn as Chief Revenue Officer. Based in the New York office, Kohn will oversee Lotame's revenue strategy and execution, with responsibility for Sales, Marketing and related client functions.

 Lotame Solutions, Inc., the global leader in unifying data management, today launched Crowd Syndicate™, a new and sophisticated data management so

The Weather Company (TWC) has partnered with Lotame to target ever-narrower segments of audiences across PC and mobile screens. Lotame, the seven-year-old data management platform, beat out four other DMPs for the assignment, TWC Chief Revenue Officer Curt Hecht confirmed.

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What Our Customers Are Saying

"Crowd Control allows us to get better insights into our audience. It's one level deeper."
Josh Stinchcomb
VP of Sales
Conde Nast