Read more
Lotame is thrilled to announce that we have been named the “Global DMP of the Year” as part of the 2017 ABBI Awards! GABBCON’s Audience Based Buying Innovation (ABBI) awards have selected Lotame as the top data management platform, beating out Salesforce and Adobe for this honor Why is Lotame the Top Data Management Platform? Lotame’s … Read more
Data, proper analytics, and related reports are crucial for making good business decisions in today’s world. But even the most actionable and remarkably useful data is a waste if the proper parties are not making use of it. Particularly when it comes to separate departments and decision makers, if they never see relevant data, then … Read more
At one time, online marketing was remarkably simple. All internet traffic came from a single source: desktop PCs. But as technology advanced, all of that changed. Today, customers use a variety of platforms to browse, shop and engage on the internet. Some of those platforms include mobile, desktop, mini PCs or tablets, smart devices like … Read more
Lotame is proud to share some amazing news: our data management platform has just been awarded the Rising Star Award for 2017 and the prestigious Great User Experience Award by FinancesOnline. This software review platform featured our product in a detailed Lotame Review, where their experts enthusiastically analyzed how our DMP helps marketers and agencies alike get real results … Read more
Lotame is thrilled to announce a new partnership with technology-driven advertising research and market research company, Survata, to create Segment Validation. This introduces a first-to-market solution that empowers brands, agencies and data sellers with a universal “ratings currency” across the digital advertising ecosystem. It also offers clients a seamless way to conduct custom research and … Read more
Lotame is proud to announce that our CEO, Andy Monfried, has been named one of AdAge’s 25 Marketing Technology Trailblazers!
The next time you’re trying to choose a publisher for your next campaign, keep these 10 questions in mind from Lotame’s Kristen Schreck.
This week’s “Under the Hood” employee spotlight features Kevin O’Connor, Lotame’s VP of Software Engineering, who has been with Lotame for 10 years!
When it comes to data, understanding the differences between data providers and the segmentation they offer can prove critical in ensuring performance.
Lotame has been named the winner of a Bronze Stevie Award in the Customer Service Department – Computer Services of the Year for 2017!
