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Company Updates
October 19, 2023

Industry Collaboration Results in First IAB Identity Solutions Guide

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Downloadable Content
July 31, 2023

CTV vs OTT Advertising: A Guide for Marketers

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Downloadable Content
July 26, 2023

A Marketer’s Guide to Back-to-School Campaigns

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Case Studies
April 12, 2023

Pepsico Mexican Foods Embraces Cookieless Targeting in Benchmark-beating Video Campaigns

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Downloadable Content
December 30, 2022

How Marketers and Publishers are Building a Next-Generation Tech Stack

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Downloadable Content
November 3, 2022

GLOBAL STUDY: One Year Later – Identity Adoption Urgency Doubled for Marketers and Publishers

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Downloadable Content
October 10, 2022

6 Proven Steps to Accelerate Customer Data: A Marketer’s Guide

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Downloadable Content
September 15, 2022

Q4 Holiday Audience Segments for Successful Marketing Campaigns

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Case Studies
June 20, 2022

Navigating a Cookieless Future

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Downloadable Content
March 30, 2022

Lotame Data Exchange: Easter Audience Segments

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Downloadable Content
March 14, 2022

Lotame Data Exchange: Earth Day Audience Segments

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Company Updates
November 4, 2021

STUDY: Nearly Half of U.S. Publishers Say Revenue Loss from Cookie Deprecation Could Lead to Reduced Workforce

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