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Solutions

Lotame’s real-time data management technologies, global data marketplaces, and award-winning customer service make it the clear choice for clients looking for a flexible, scalable and cost-effective alternative to the walled-off offerings from the large martech stack companies.
Acquire New Customers & Engage Current Ones
Lotame’s unstacked data solutions help marketers and agencies learn more about your most valuable customers, find more like them, and increase engagement across screens, to ultimately increase conversions and loyalty.
Acquire New Customers More Efficiently

Accelerate and optimize your customer acquisition efforts across channels with the world’s largest selection of data. Gain competitive advantage with custom data blends created by you or with the help of machine learning. Target valuable, hard to find, niche personas to bring into the top of your funnel. Or, spread your net wide and build look-alike models based on your best customers. Through Lotame’s partnerships, you can take advantage of turnkey connections to leading DSPs, ad servers and networks to activate your campaigns across channels at scale. Get the most out of your marketing investment without needing to coordinate multiple vendors and technology platforms.

Customer Acquisition

Increase Customer Engagement & Loyalty

Get a 360 degree view of your current customers outside the context of their interactions with your business. Drive greater intelligence about their habits, spending, demographics and buying intentions to better inform your triggered and scheduled one-to-one marketing initiatives. Fill in the gaps in your understanding of how and when to best message, convert, upsell and cross-sell customers at scale using consumer attribute and behavioral data, matching their stage in the buyer journey to make an impact in the moments that matter.

Customer Engagement

Our Products for Marketers
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Lotame LAB
Build Audiences That Perform

Build, segment, and scale custom audiences to power omnichannel marketing campaigns that drive consumer engagement and acquisition.

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Lotame Connect
Collect Anywhere. Use Everywhere.

Ingest data from all consumer touchpoints and activate audiences anywhere using our suite of unstacked connection tools, APIs and integrations,

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Lotame Analytics
Actionable Audience Insights

Get a 360 degree view of the attributes and behaviors associated with consumers on the path to purchase, and transform those learnings into optimized custom targeting segments.

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Lotame Data Exchange
World’s Largest 2nd and 3rd Party Data Marketplace

Thousands of 2nd and 3rd party data segments, including exclusive publisher-direct audiences, industry-leading Lotame Precision Demographics, and ACR-driven TV audiences.

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Data Management
Meet the Platform
Learn more about how Lotame’s unstacked data solutions can help you find new customers, increase engagement, and grow revenue.
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Data Management
Why Lotame?
Top-notch service and innovative technology to ensure your data-driven success.
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