From September 15 through October 15, the U.S. recognizes and celebrates the immense contributions of Hispanics. As the largest minority group in the U.S., Hispanics represent a diverse, vibrant, and influential group of consumers and contributors to all aspects of American life.
U.S. Hispanics are 60 Million strong and growing fast. Their influence spans the arts, music, entertainment, food, government, and every business sector. Whether breaking a glass ceiling or shaping policy, Hispanic talent shines across all sectors. Here are a few notable U.S. Hispanics:
Straddling American life and Latino culture, U.S. Hispanics are not surprisingly proud of their origin and maintain strong ties to language, family and tradition. This richly diverse group comes from more than 15 countries including:
Young, digitally connected, and culture-first, U.S. Hispanics also have massive influence on products and services across verticals. With buying power expected to top $1.3 Trillion by 2023, Hispanics are helping to shape our marketplace and marketing.
Interested in reaching U.S. Hispanics with your marketing message? Lotame can help. Contact 90sla@lotame.com for more information or to create a custom audience.