Resources
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Events
Cannes You Keep Up? Meet with Lotame at Cannes Lions
Lotame
2 min read
Featured Content
Maximize Campaign ROI with Lotame’s Seasonal Audience Segments
Plan ahead with ready-made, addressable audiences for every quarter. Reach high-intent consumers around global holidays and peak buying moments across screens. Read the guide.
Research
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12 Min Read
How to Use Data to Power Your CTV Advertising Strategy
CTV advertising is seeing tremendous growth. Learn how to use data to power your CTV advertising strategy and reach new customers. Read more.
Guide
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10 Min Read
Back to Basics: What is Identity Resolution?
Learn what identity resolution is, how it works, and why it’s critical for privacy-first, personalized marketing in a cookieless world. Read more.
Article
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10 Min Read
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Article
8 min read
Data Marketplace Insights and Trends: How Modern Marketers Are Winning With Audience Enrichment
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Article
4 min read
The World Cup Isn’t Just a Media Moment. It’s a Data Moment.
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Article
5 min read
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Article
6 min read
Q4 Holiday Shopping Audiences: Data-Driven Segments for Smarter Campaigns
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Article
6 min read
Top CTV Advertising Trends & Predictions from NewFronts 2025
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Article
2 min read
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Article
3 min read
Data, Identity & the Future of Streaming: A Conversation with Lotame’s Chris Hogg
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Article
5 min read
Lotame’s Year in Review: Reflections from Founder & CEO Andy Monfried
