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Lotame Ranks #23 in the Martech Weekly’s 100 List of Most Innovative Companies Globally

Lotame lauded for Product Innovation in the crowded madtech landscape

New York, NY – November 14, 2023 – Lotame is thrilled to announce their inclusion in the 2023 TMW 100. Placing in the Top 25, Lotame was reviewed by an esteemed panel of martech authorities from around the globe, including Asia Pacific, North America, Europe, LATAM, and MENA. Subsequent to the panel’s selection, public voting took place, influencing the final rankings of all contenders. 

Winners were announced during the TMW 100 awards ceremony at the three-day marketing operations conference MOps-Apalooza. In addition to the event recognition, Lotame will also be included in Martech Weekly’s annual Martech Innovation Index Report slated for release December 10.

“At Lotame, we’re on a mission to democratize the competitive advantage of data, whether companies have it or need it,” said Andy Monfried, CEO at Lotame. “Our Top 25 spot is a testament to the product innovation we introduced less than a year ago with our first-party data Spherical platform and the continuous innovation and adoption of our award-winning Lotame Panorama ID™ identifier. We have bold plans in store for marketers and agencies next year that will accelerate their innovation, collaboration, and growth.” 

TMW nominations from organizations around the globe were considered across three innovation areas: Product, Customer and Business. The assessment focused on excellence in these specific areas:

  • Compelling Story and Impact Benefits 
  • Novelty and Uniqueness 
  • Scalability and market potential
  • Ethics approach
  • Industry collaboration
  • End user outcomes
     

“We are thrilled by the enthusiastic turnout in our inaugural year,” said Juan Mendoza, CEO and founder of Martech Weekly and TMW 100. “We knew that the industry was in desperate need of a new kind of awards program. One that would take an industry-neutral approach to evaluating which companies are driving the future of martech through innovation and execution. This year’s TMW 100 is a truly impressive list of innovators and we’re excited to see how this year’s contenders will continue to disrupt the global Martech industry.” 

For details about the TMW 100, and to view Lotame’s winning entry, please visit https://www.themartechweekly.com/tmw100/ 

 About the TMW 100 Awards
Hosted by Martech Weekly, the TMW 100 is a premier annual awards initiative, heralded as the first of its kind, spotlighting innovation within the international martech sector. A distinguished panel, representing major global regions such as Asia Pacific, North America, Europe, LATAM, and MENA, judges the list of contenders. Following their selection for the Judge’s Pick, the wider community casts their votes, culminating in the revered Top 100 ranking and a feature in the annual Martech Innovation Index Report. In a commitment to fostering inclusivity in martech, TMW 100 contributes 5% of all event earnings to the non-profit, She Loves Data, championing the cause of encouraging more girls and women to pursue fulfilling careers in the marketing technology realm. Learn more here.

About Martech Weekly
The Martech Weekly is a global media and research company serving marketers, researchers, journalists, consultants and technology companies spanning more than 65 countries and more than a million marketers annually. Through its premium newsletter product, TMW PRO, Martech Weekly reaches the most senior marketing and sales leaders across the globe. The company also hosts the Making Sense of Martech Podcast, and frequently collaborates with publications such as WARC, AdExchanger, Chiefmartec, the MarTech Podcast and more. Learn more at Martech Weekly.com