The cost of running ads is up, but quality and safety are down. Reverse your brand’s fortunes with Lotame’s Curation solutions. Unbeatable performance. Real insights. No ops hassle.
Curation Solutions
The cost of running ads is up, but quality and safety are down. Reverse your brand’s fortunes with Lotame’s Curation solutions. Unbeatable performance. Real insights. No ops hassle.
Get all the upside of a private marketplace (PMP) minus the operational headaches. Lotame’s Curation blends audience, contextual and analytics mastery to deliver Data Empowered PMP packages designed to crush your goals. Deliver in full, fast with tailored audiences matched to high-quality inventory. With dynamic pricing, you’ll realize more of your working media dollars on hard-to-reach consumers. Pro outcomes, anti nonsense.
Performance
Bespoke audiences + inventory for specific campaign KPIs or outcomes such as CTR or viewability
Seasonal
Key, tentpole events such as back-to-school, politics or Olympics that are available on demand
Evergreen
Frequently requested audiences such as age or gender, curated to media that are always available within DSP partners
20%
more efficient
15%
better video completion
21%
more viewable