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Jeff Valente Joins Lotame as VP Sales for North and Latin America

January 26, 2017

Lotame is proud to welcome Jeff Valente, who joins Lotame’s New York team as Vice President, North and Latin American Sales. With over 17 years in the AdTech Sales industry, Jeff  has a proven track record of achieving success for both venture-backed startups and publicly traded companies in developing partnerships with marketers and their agencies.

“With today’s vast selection of machine learning and decision making capabilities in AdTech, especially when it comes to data, business partners require experience, integrity, creativity and innovation,” said Valente.  “Lotame, the longest standing independent DMP, and their mission to connect all screens through innovative data management is the leader in the space. A holistic view of data in all its formats and its collection, organization, enrichment and execution is vital to the success of marketers and publishers alike.”

Jeff is a passionate seller and sales team builder, with a relentless focus on developing partnerships. With a keen ability to adapt to our rapidly changing digital advertising landscape, Jeff joins Lotame with a vision of driving revenue growth via new business and partnership development, while attempting to keep things simple in a complicated environment.

“Jeff is a consummate sales professional, and a great leader,” says Andy Monfried, Lotame’s Founder & CEO. “Having worked with Jeff in the past, he has displayed an incredible talent for  leadership and crafting tailored solutions for clients.  He is the embodiment of the evolution of our fast-growing business.   Talent, good energy, and the ability to help us scale are some of the qualities that made Jeff a no-brainer for the role at Lotame. We are thrilled to have him help us lead and manage the next stage of our business.”

Prior to joining Lotame, he was CRO for Choicestream (DSP) where he built and led the sales team and its revenue from the ground up into a world class organization. Jeff has also led sales teams for online marketing powerhouses TubeMogul (TUBE), AudienceScience and Advertising.com (AOL).

Before his career in AdTech, Jeff was an avid NYC-based restaurateur. Chasing the ownership dream as a front of the house specialist with early expertise in customer service, employee training, marketing and mixology led him to general management and partnership roles at an early age, where he increased annual sales year over year. He is proud to claim New York City landmark venues Virgil’s Real Barbecue and the world famous jazz and restaurant club, Birdland, as his top two successes.        

When he’s not working, Jeff is a family man, a player of tennis and golf, a fan of the Yanks and Giants, an enjoyer of amazing food & wine, and a coach of his twin sons’ little league team. Welcome to the Lotame family, Jeff! We’re excited to have you!