Data Stream

Data Stream is Lotame’s big data firehose, supplying billions of consumer profiles to support enterprise-level data modeling and applications, such as content and product recommendations, personalized digital experiences, fraud prevention and risk mitigation efforts, attribution modeling, Customer Relationship Management (CRM) tools, and deeper, more valuable insights into your target consumers around the world.

While the applications for Data Stream are as plentiful and varied as business itself, there are several areas where Data Stream fits naturally. Today, clients are harnessing Data Stream to underpin enterprise-level solutions like content and product recommendation engines, personalized digital experiences, fraud prevention and risk mitigation strategies, customer attribution modeling, and to develop deeper insights into their target consumers.

Of course. Lotame’s full suite of integrations with the leading advertising and marketing technology providers is always at your disposal should you wish to utilize your data in DSPs, SSPs, ad networks or exchanges or other advertising platforms.

Yes. With Data Stream, Lotame offers varying levels of access and support to meet your business’s data needs. Options to filter by data source, geography and beyond are available to ensure the data streaming to your organization fits your needs and applications.

We understand that consumer data is only good if it’s current. Lotame continuously collects and analyzes data from hundreds of sources, large and small, across our trusted data network in real-time. As soon as a new data point is collected by Lotame, we will attribute it to the profile of a consumer, and export it as part of Data Stream’s data transfer directly into your organization.

We'd love to show you more about Lotame Data Stream! Contact us at info@lotame.com to set up a time to talk!