How are marketers and publishers preparing for a post-cookie world? Lotame commissioned a survey of over 1,000 marketers and publishers across the globe to find out. In this webinar, Alex Theriault, Lotame’s Chief Customer Officer will present key survey findings from “Beyond the Cookie: The Future of Advertising for Marketers & Publishers” to set a baseline for our live discussion. Alex is joined by Omnicom Media Group Canada and Reach to discuss what both sides of the table needs, wants, and hopes for the future of our industry.
In this on-demand replay, you’ll learn: