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Solutions

Lotame’s data management platform was built to deliver measurable value for marketers, publishers, and agencies. This value is unlocked through a powerful set of interlinked solutions that enable you to maximize effectiveness at every stage of your data strategy.
Fuel Your Marketing Strategy
Lotame’s data management platform enables marketers to learn more about their most valuable customers, and easily find and target more of them on any device.
Make More of Your Data Actionable

Lotame’s data management platform will aggregate your audience data from any source. Whether you have offline data housed in a CRM system, transaction level data, email data or real-time campaign insights, Lotame’s DMP enables you to capture it, organize it, and make it instantly actionable for your data-driven marketing efforts.

Say goodbye to data silos and hello to a holistic view of your consumers, across screens and devices. Lotame’s audience profile and campaign wrap-up reports offer a deeper understanding of what your customers respond to and are interested in, so you can increase engagement and find additional valuable consumers.

Increase Relevance Across Screens

Lotame’s Cross-Device DMP technology allows you to seamlessly extend your audiences across screens, enabling more contextually relevant campaign execution. Target and retarget desktop users across mobile and mobile users across desktop, or use the technology to underpin sequential creative messaging across screens.

You can reach your audience on the right device, at the right time, for increased engagement and campaign performance.

Our Solutions for Marketers
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Data Management Platform
Collect Anywhere. Use Everywhere.
Harness audience data to make smarter marketing, product and business decisions with Lotame’s award-winning DMP.
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Audience Optimizer
Audience Optimizer
Evolve Your Perfect Audience Into Perfect Audiences
Maximize performance and efficiency of digital ad campaigns by extending your most valuable, sought after audiences to deliver the best possible ROI.
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Onboarding
Onboarding
Bridging the Gap Between Screens
Combine offline and CRM data with other data sources for a holistic view of your consumers.
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Syndicate
Powering the Seamless Exchange of Second-Party Data
Access rich second-party data not available in the open marketplace by handpicking marketers or publishers with whom you want to exchange data.
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Data Exchange
The World's Data at Your Fingertips
Get instant access to granular data from billions of cookies and mobile IDs that are packaged into thousands of highly curated third-party data audience segments.
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Cross-Device
Cross-Device
Bridging the Gap Between Screens
Collect and connect data from all the devices your target consumers use to reach them in the right place, at the right time!
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Data Stream
Powering the People Data Needs of Global Business
Access Lotame's raw data firehose, supplying billions of consumer profiles, each with thousands of behavioral attributes, to support enterprise-level applications.
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Meet the Platform
Learn more about how Lotame’s data management platform can help you reach your best audience to improve campaign performance.
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Why Lotame?
Top-notch service and innovative technology to ensure your DMP success.
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