Build Your Perfect Audiences
Build, segment, and scale custom audiences to power omnichannel marketing campaigns that drive consumer engagement and acquisition. Mix and match data from any source to create your perfect audience. For additional scale, use lookalike modeling to find or your ideal customer.
Collect Anywhere. Use Everywhere.
Lotame Connect allows you to collect data from any source and send it anywhere. Our unstacked approach to data solutions means you have unfettered access to our integrations and APIs for true data portability.
Actionable Audience Insights
Get a 360 degree view of the attributes and behaviors associated with consumers on the path to purchase, and transform those learnings into optimized custom targeting segments. Whether you’re focused on clicks, conversions, or another KPI, Lotame Analytics shows the overlap of specific audience behaviors and the actions you are tracking for success.
World’s Largest 2nd and 3rd Party Data Marketplace
Scale with thousands of 2nd and 3rd party data segments, including exclusive publisher-direct audiences, industry-leading Lotame Precision Demographics, and ACR-driven TV audiences.