Mudah.my is Malaysia’s largest classified marketplace for buyers and sellers in Malaysia. Its site connects millions everyday to in-market shoppers for everything from cars to cameras, properties to pets, mobiles to motorcycles, treadmills to textbooks, and more. When one of Mudah’s QSR clients wanted to drive brand awareness and attract new customers, this publisher turned to Lotame data and data tech. From one platform, they were able to strategically plan and execute a data-driven solution for this QSR client.
Learn how Mudah smashed benchmarks to deliver: