10 Things You Didn’t Know About Lotame

In 2016, in honor of our 10th birthday, we are going to be focusing on a few top 10 lists in the weeks ahead to celebrate everything that makes us great (as if you need any more reasons)! First up: 10 things you might not know about Lotame! No matter how familiar you are with Lotame as a data management platform or data exchange, we are betting our bottom dollar you don’t know these gems:

• Lotame was officially founded on March 6, 2006.
• The name “Lotame” originally stood for “Locate, Target, Message”
• There are currently over 90,000 active audience segments inside Lotame’s platform
• There has been 1 marriage as a result of employees meeting at Lotame
• Lotame manages 5.5 billion behaviors on behalf of our clients
• There are 3 sets of siblings working at Lotame currently
• Lotame has 41 data providers selling their branded 3rd party data inside the Lotame platform
• Our 100+ employees work from 15 different locations around the globe
• Our biggest office is our headquarters in Columbia, MD, home of our technology, operations, product and client success teams.
• When Lotame first started selling data segments, we had 9 segments to sell. Today we have over 5,000.