“We already knew that we had an influential network of bloggers and their audience, but Crowd Control gives us the ability to target them, and create custom audiences that our advertisers are looking for.”
David Rowley, VP Advertising Operations, BlogHer
Click here to check out our case study showing how BlogHer activates its online audience data.
“Crowd Control allows us to get better insights into our audience. It’s one level deeper.”
Josh Stinchcomb, VP of Sales, Conde Nast
“We looked at all of their competitors, and found Lotame’s interface and data simply the best. With our diverse customer base, we need top-notch data in order to maximize revenue. We’re glad Lotame will help us get there.”
Darren Kelly, CRO, Photobucket
“We were sold on Lotame's technology two years ago as a client of the media network, and have been growing our partnership ever since. As we transition from a media client to a platform client, Lotame has worked closely with us to build and adapt their DMP technology to exceed our growing and evolving business needs - a testament of their superior customer service.”
Micheal Beach, Co-Founder, Targeted Victory
"We have eight sites in our network, including the most-popular comedy site and the fourth-most-popular video site. We were looking to increase targetability. Lotame gives us best-of-breed targetability, and a better data set than we've seen anywhere else."
Andrew Budkofsky, Executive VP of Sales and Partnerships, Break Media
"The first thing that drew us to Lotame was that the people were just great to deal with. We were looking for a solution, and they have built a robust platform with a user interface that enables us to utilize and manage our data effectively. The closing of Lotame's media business happened prior to our agreement, but we view it as a positive move for them."
Sean Buckley, Director of Business Development, IDG TechNetwork
"Lotame has a track record of not only performing for advertisers, but also having the highest standards in consumer privacy and quality of data. It's something we respect very much."
Rich Witsell, Vice President of Marketing and Compliance, Alliant Data
