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  • LotaBytes > Online Gamers > Interests

    Tuesday, July 20th, 2010

    Tues LotaByte: Arcade games are the most popular genre among Lotame online gamers, followed by puzzle games.

    Implication: The focus… More >

  • LotaBytes > Online Gamers > Demographics

    Monday, July 19th, 2010

    The online gamers data was collected from a 1 day study of 157 thousand unique online gamers on the… More >

  • LotaByte > Lebron James Fans > Interests

    Friday, July 16th, 2010

    Fri LotaByte: Fans of Lebron James were 4x more likely to be fans of Jay-Z than the average sports… More >

  • LotaByte > Lebron James Fans > Media

    Thursday, July 15th, 2010

    Today’s Lotabyte: 1 in 9 Lebron Fans has downloaded or listened to a podcast online in the past month.

    Implication:… More >

  • LotaByte > Lebron James Fans > Actions

    Wednesday, July 14th, 2010

    Wed LotaByte: The most common Influencer action among Lebron James fans is sharing content.

    Implication: Lebron fans were about half… More >

  • LotaBytes > Lebron James Fans > Interests

    Tuesday, July 13th, 2010

    Tues LotaByte: 1 in 4 Lebron James fans plays fantasy sports (football, baseball, or basketball).

    Implication: This is in… More >

  • LotaBytes > Lebron James Fans > Demographics

    Monday, July 12th, 2010

    While Miami Heat fans were happy to have Lebron James on board to complete the Wake, Bosh, and James… More >

  • LotaBytes > Twilight Fans > Interaction

    Friday, July 9th, 2010

    Today’s LotaByte: On average, Lotame Twilight Fans spend 18.4 seconds with each ad they see.

    Implication: This is… More >

  • LotaBytes > Twilight Fans > Media

    Thursday, July 8th, 2010

    Today’s Lotabyte: Just under half of all Lotame Twilight Fans has uploaded, downloaded, viewed, or edited a photo online… More >

  • LotaBytes > Twilight Fans > Actions

    Wednesday, July 7th, 2010

    Wed LotaByte: 1 in 5 Lotame Twilight Fans is an Influencer.

    Implication: Twilight Fans are 1.6x more likely to … More >

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