Thurs LotaByte: Fewer than 1 in 10 Lotame Tea Party members has expressed or declared an interest in politics in the last month.
Implication: Continuing an interesting trend we saw back when we... More >
Wed LotaByte: 1 in 9 Tea Pary members has interests in the environment.
Implication: Lotame Tea Party members were less than half as likely as either Lotame Republicans or Democrats to have... More >
Tues LotaByte: 1 in 7 Lotame Tea Party members is an influencer.
Implication: This makes Tea Party memebers around 40% less likely to be influencers than other Democrat or Republican... More >
The Tea Pary data was collected from a 3 day survey asking Lotame voters which US political party they most closely associated themselves with. Here's the specific survey question along with... More >
Fri LotaByte: 1 in 5 Lotame online gamers has either declared ownership in or expressed interest in games for a home console.
Implication: The most commonly-owned console among these gamers... More >
Today's Lotabyte: Nearly 1 in 4 Lotame onlne gamers has read, written, or commented on a blog in the past month.
Implication: Online gamers are about 15x more likely to read or interact with... More >
Wed LotaByte: 1 in 3 Lotame online gamers has downloaded and installed a game to play, either online or offline.
Implication: Nearly 1/3 of Lotame online gamers also expressed interests in more... More >
Tues LotaByte: Arcade games are the most popular genre among Lotame online gamers, followed by puzzle games.
Implication: The focus here is on two distinct types of games: games that are easy... More >
Lotame Internshipby Katie Contess, Duke 2013
Walking into Lotame for the first time, I was instructed to wait for CMO Eric Porres in his office and perhaps “Saran-Wrap some of his things”... More >
The online gamers data was collected from a 1 day study of 157 thousand unique online gamers on the Lotame network.
Today's LotaByte: Over half of Lotame online gamers are over the age of 18.... More >