Tuesday, April 15th, 2014
 Lotame’s VP of Product Management Kalyan Lanka discusses what the company offers in terms of linking consumers across devices.
Wednesday, April 9th, 2014

Omar Abdala, Co-Founder of AdMobius and Chief Scientist at Lotame, gives his view on the recent acquisition

Monday, March 24th, 2014
If you’ve ever taken a look at a lumascape, it is clear that there are many companies in the ad tech space who identify themselves as a DMP, a DSP, or some combination of the two ("hybrid DMPs"). While Lotame was built with a focus on our data management technology, other “Hybrid DMPs” are now claiming to offer data management as an additional component of their own platform. But there are vast differences between the pure-play, standalone DMPs, such as Lotame, and hybrids. Some of these include: 

Focus on Data Management 

Tuesday, March 18th, 2014

Data management platform (DMP) Lotame has acquired AdMobius, a company that identifies audiences across devices for ad targeting purposes.

Friday, February 7th, 2014

In a recent article in Mobile Marketer, "Facebook cuts out the middleman to drive mobile ad network revenues," Lotame's VP of Product Development, Kalyan Lanka, was featured and shared his thoughts on the recent developments. 


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